Performance Marketing for Local Businesses That Delivers Real Results

At Hutch, we deliver full-service marketing for service-based businesses — from paid ads, SEO, and design to offline campaigns like TV, radio, and print. Get exclusive, high-quality leads — not shared lists or junk traffic.

Trusted by Top Roofing Companies

Your Own High-Quality Leads that Keep Crews Busy Year-Round

Built for service businesses that want real ROI, not empty clicks and broken promises.

  • Maximize Profits
    Own your lead generation and stop splitting your margin with lead brokers.

  • Guaranteed Results
    Our performance guarantee means you only pay for real results—no gimmicks.

  • Expert Media Buying
    We’ve run ad campaigns for both enterprise and local businesses, so you get the strategies of the big guys.

  • Proven Systems

    Our strategic process is grown from thousands of campaigns that consistently deliver cost-effective leads.

  • Dedicated Support

    We act as your extended marketing team—providing reporting, insights, and strategic recommendations every step of the way.

  • Offline Marketing Expertise
    From local TV and radio to billboards, print, and branding—we help you reach your audience everywhere they are.

We Specialize in Marketing for Service-Based Businesses

Hutch drives consistent, qualified leads for independent businesses across competitive home service industries.

arrow Roofing Companies arrow
We help roofing contractors generate exclusive leads and fill their pipeline using Google Ads and Facebook Ads designed to dominate your local market.
arrow HVAC arrow
Run heating and cooling campaigns that convert — especially during seasonal peaks. Our ad strategies drive service calls and quote requests.
arrow Plumbers & Electricians arrow
Capture high-intent and emergency jobs with search and social ads tailored for urgent plumbing and electrical needs.
arrow Water Damage Restoration / Mold Remediation arrow
Reach homeowners in crisis fast. We build urgent-response campaigns that deliver quick, high-converting leads.
arrow Landscaping / Lawn Care / Tree Services arrow
Grow your client base with visually engaging ads that target homeowners planning yard upgrades and regular maintenance.
arrow Home Renovation and Remodeling arrow
Book premium jobs by reaching homeowners ready to invest in kitchen, bath, and full-home remodels.
arrow Pest Control arrow
Drive leads from homeowners and property managers dealing with infestations. Our campaigns focus on urgency and local trust

🏠 Roofing Companies

We help roofing contractors generate exclusive leads and fill their pipeline using Google Ads and Facebook Ads designed to dominate your local market.

❄️ HVAC

Run heating and cooling campaigns that convert — especially during seasonal peaks. Our ad strategies drive service calls and quote requests.

🔧 Plumbers & Electricians

Capture high-intent and emergency jobs with search and social ads tailored for urgent plumbing and electrical needs.

💧 Water Damage Restoration / Mold Remediation

Reach homeowners in crisis fast. We build urgent-response campaigns that deliver quick, high-converting leads.

🌿 Landscaping / Lawn Care / Tree Services

Grow your client base with visually engaging ads that target homeowners planning yard upgrades and regular maintenance.

🛠️ Home Renovation and Remodeling

Book premium jobs by reaching homeowners ready to invest in kitchen, bath, and full-home remodels.

🐜 Pest Control

Drive leads from homeowners and property managers dealing with infestations. Our campaigns focus on urgency and local trust

Full-Service Local Marketing – Paid Ads, SEO, Automation & More

From roofing to pest control, we help local service businesses grow with tailored strategies that drive more calls, bookings, and revenue. From SEO to paid ads, automation to email nurture – we handle it all.

Paid Ads That Drive Action

We run high-intent campaigns across Google, Facebook, Instagram and LinkedIn – optimized to bring you more leads, faster. Whether it’s roofing, HVAC, pest control or plumbing, we make your phone ring.

Search Engine Optimization (SEO)

Be found when people search. Our local SEO helps you rank higher in Google Maps and organic results, so you get more visibility – and more trust.

Email Nurture & Automation

Stay top-of-mind with prospects. We build smart email flows and automation to convert more leads into real customers without lifting a finger.

Design & Branding Support

From ad creatives to landing pages and emails – our design team makes sure your brand looks pro, polished and persuasive across every channel.

Transparent Reporting & Continuous Improvement

We don’t just set and forget. Every month, you’ll see what’s working, what we’re testing, and how we’re improving results across all your campaigns.

Our Proven Process for Full-Funnel Growth

From first call to ongoing support, we handle everything — strategy, ads, SEO, web, nurture, and offline.

Strategy & Setup

  • Marketing Gap Evaluation:
    We assess your entire marketing funnel—paid, organic, and offline—to spot missed opportunities.

  • Tailored Growth Plan:
    A step-by-step roadmap covering ads, SEO, CRM, and more.

Tech Stack & Buildout

  • Systems Integration:
    We connect and optimize your tools—CRM, automation, email, and more.

  • Campaign Launch:
    We track metrics daily—tweaking ads and landing pages for best ROI.

Growth & Scaling

  • Ongoing Testing:
    We design, launch, and manage high-performing campaigns.

  • Transition Assistance:
    When you’re ready, we guide building your in-house team.

Led by Experts Who’ve Built Agencies, Brands, and Real Growth

Hutch is a full-service marketing agency helping service-based businesses grow through paid and organic marketing, web design, email & nurture campaigns, AI automation, CRM setup, and even sales coaching. We also run offline campaigns—from local TV/radio to billboards, print, and branding.

Unlike big agencies that treat you like a number, we become an extension of your team—no fluff, no bloated retainers, just strategy and execution that drives measurable growth.

We’ve led hundreds of campaigns across North America and earned a reputation for transparency, performance, and real partnership.

🏠 Roofing Companies

We help roofing contractors generate exclusive leads and fill their pipeline using Google Ads and Facebook Ads designed to dominate your local market.

❄️ HVAC

Run heating and cooling campaigns that convert — especially during seasonal peaks. Our ad strategies drive service calls and quote requests.

🔧 Plumbers & Electricians

Capture high-intent and emergency jobs with search and social ads tailored for urgent plumbing and electrical needs.

💧 Water Damage Restoration / Mold Remediation

Reach homeowners in crisis fast. We build urgent-response campaigns that deliver quick, high-converting leads.

🌿 Landscaping / Lawn Care / Tree Services

Grow your client base with visually engaging ads that target homeowners planning yard upgrades and regular maintenance.

🛠️ Home Renovation and Remodeling

Book premium jobs by reaching homeowners ready to invest in kitchen, bath, and full-home remodels.

🐜 Pest Control

Drive leads from homeowners and property managers dealing with infestations. Our campaigns focus on urgency and local trust

Meet the Founder & CEO of Hutch

Kris Hutchinson is a marketing veteran with over two decades of experience generating real results for clients.

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Years of Experience
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Marketing Agencies Run
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clients — Fortune 500s to local shops

Kris Hutchinson

Founder & CEO

“One of my first jobs in high school was in landscaping, and I grew to appreciate the impact home services businesses have on their local communities. Then I spent decades studying marketing and developing strategies at global agencies serving big clients with big budgets.



Now, I’m thrilled to bring that level of service and expertise to the home services industry. I can’t wait to help you grow your business.”

Real Client Results — Over 1,000,000 Leads Generated in 2024

PPC for Roofing Companies

Challenge: Relied exclusively on a costly door-knocking team to generate leads.

Solution: Custom Google Ads and Facebook campaigns targeting local homeowners.

Results:

  • 3.2x Return on Ad Spend (ROAS)

  • 58% Lower Cost per Lead

  • Full schedule booked 2 months out

“Hutch helped us take control of our lead generation. We no longer depend on an expensive network of door-to-door salespeople ”

Richard, SmartRoof

Ridgeway Crew

Handyman PPC

Challenge: Unpredictable job flow and seasonal dips.

Solution: Geo-targeted Facebook and Google ads running year-round.

Results:

  • 67% Increase in Monthly Inquiries

  • 2.4x More Booked Jobs

  • Reliable lead flow during slow seasons


“We used to have dry spells — now we’re consistently busy all year.”

David, Ridgeway Crew

Timberline Works

B2B PPC via LinkedIn

Challenge: Needed both homeowner and commercial leads for outdoor projects.

Solution: Split campaign strategy: Google for B2C, LinkedIn for B2B outreach.

Results:

  • 3x Lead Volume in 60 Days

  • 5 New Commercial Contracts

  • $250K+ in sales from paid traffic

“The LinkedIn strategy unlocked a whole new high-value customer base for us.”

Lindsey, Timberline Works

From Struggles to Success

”When I joined Wagepoint the existing SEM agency was not properly managing Wagepoint's Google Ads account. We were not meeting CPL or CAC targets and yet they kept spending with little optimization. I contacted Hutch Advertising, whom I had worked with beforehand. Once they took over our account, costs came down, CPL and CAC were optimized to our targets and they were able to 2x our lead volume.”

Ron Grinblat

98%

Increase in Conversion Rate

”When I joined Wagepoint the existing SEM agency was not properly managing Wagepoint's Google Ads account. We were not meeting CPL or CAC targets and yet they kept spending with little optimization. I contacted Hutch Advertising, whom I had worked with beforehand. Once they took over our account, costs came down, CPL and CAC were optimized to our targets and they were able to 2x our lead volume.”

Ron Grinblat

98%

Increase in Conversion Rate

Frequently Asked Questions

How much do I need to spend on ads?

It depends on the competition in your market, but we recommend a starting ad budget of at least $5,000/month.

How fast will I see results?

Most clients start seeing significant lead growth within 2-4 weeks of signing with Hutch.

Do I need my own landing page?

No — we create conversion-optimized landing pages as part of your campaign setup.

Can I cancel anytime?

Yes. We work on month-to-month agreements. No long-term contracts.

Do you only work with service businesses?

Hutch is focused on local service providers and home improvement businesses (though we do have some legacy clients in software and ecommerce verticals).

Let’s Build a Full-Funnel Marketing System That Actually Performs

Not just more leads—more jobs, more revenue, more profit. Whether it's online or offline, we’ve got it covered.

🏠 Roofing Companies

We help roofing contractors generate exclusive leads and fill their pipeline using Google Ads and Facebook Ads designed to dominate your local market.

❄️ HVAC

Run heating and cooling campaigns that convert — especially during seasonal peaks. Our ad strategies drive service calls and quote requests.

🔧 Plumbers & Electricians

Capture high-intent and emergency jobs with search and social ads tailored for urgent plumbing and electrical needs.

💧 Water Damage Restoration / Mold Remediation

Reach homeowners in crisis fast. We build urgent-response campaigns that deliver quick, high-converting leads.

🌿 Landscaping / Lawn Care / Tree Services

Grow your client base with visually engaging ads that target homeowners planning yard upgrades and regular maintenance.

🛠️ Home Renovation and Remodeling

Book premium jobs by reaching homeowners ready to invest in kitchen, bath, and full-home remodels.

🐜 Pest Control

Drive leads from homeowners and property managers dealing with infestations. Our campaigns focus on urgency and local trust

Hutch is a boutique marketing agency focused on turning online searches and social scrolls into ringing phones, signed estimates, and fully booked calendars for trades and professional practices.

We value and respect your privacy.